The leading cloud companies use Intricately for lead scoring, propensity modeling, account potential modeling, TAM sizing, and more. In this section, we’ll introduce you to Intricately data, where it comes from, and the kinds of insights it provides.
What is Intricately Data?
Intricately has an unparalleled view into a company’s cloud infrastructure usage, adoption and spend. Pull up an Intricately report on a company and you’re presented with a number of powerful data insights:
| Label | Data Attribute | Explanation |
|---|---|---|
| A | Total Infrastructure Spend | A monthly estimate of the company's total spend on Cloud & Data Center infrastructure. |
| B | Application Traffic | The distribution of application traffic, with resolution down to the country level. |
| C | Employees | The number of employees at the company. Thanks to our machine learning models, we have employee counts for nearly every company worldwide. |
| D | Products In Use | The products we see deployed by this company. Organized by product categories like Cloud Hosting, Data Center Hosting and CDN - we show you which infrastructure (and SaaS) products a company has deployed. |
| E | Product Category Spend | A monthly estimate of how much the company is spending within the product category. |
| F | Product Deployment Start Dates | The date we first saw the company deploy this product. |
| G | Product Spend | A monthly estimate of how much the company is spending on the product. |
| H | Applications | The specific applications the company has deployed across their infrastructure and with the specific product deployed. |
Enterprise Data Packages *
In addition, there are many data insights that aren’t visible on a company report on intricately.com but are available in an Enterprise Data Package:
- Go-to-Market Package (Base & Use Case)
- Advanced Targeting
- Geographic Intelligence
- Territory Mapping & Planning
- Advanced Account Scoring
* Data Packages are defined in the Intricately Data Library. Refer to the Intricately Data Library for the list of available Data Packages and what they include.
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